Our Management

Sales Logik was formed in September 2009 by its managing partners, David Friedman, Garry Benjoya and Dale Egan. They share decades of industry experience and have led many successful ventures in the past. Their vision has been the guiding force behind Sales Logik’s primary goal to level the playing field for small and medium sized businesses by leveraging the power of new technology into highly effective and cost efficient solutions.

David Friedman

David has over 20 years experience in strategic planning, technology, sales and marketing with closely held businesses, including many he has owned. David has a broad range of experience in dozens of industries having managed projects and transactions in the retail, automotive, insurance, investment and manufacturing industries as well as many different service industry groups.

Garry Benjoya

Garry is an entrepreneur with more than 20 years experience specializing in business and technology consulting services. Garry has also developed, owned and sold multiple businesses in a variety of industries and is a Principal of the Special Kids Network; a charity dedicated to helping kids with special needs.

Dale Egan

During the past 5 years, Dale has owned and operated Egan Automotive Specialists, Inc., which is an affiliate of Lee Myles Transmissions & Autocare. In July 2009, Dale became CEO and President of Lee Myles and remains a key principal partner of Sales Logik.